DOMORRE Named a 2026 Super 60 Award Winner in Start-Up Category
Western Massachusetts marketing and creative agency recognized for business growth and entrepreneurial success.
DOMORRE Marketing has been named a 2026 Super 60 Award winner in the Start-Up category by the Springfield Regional Chamber. The award was presented on Friday, November 6, 2026, recognizing DOMORRE as one of Western Massachusetts' emerging businesses demonstrating strong growth and momentum.
The annual Super 60 Awards recognize businesses and nonprofit organizations throughout Western Massachusetts for their achievements in revenue, growth, entrepreneurship, and community impact. The Start-Up category specifically honors high-growth companies that have been in business for five years or less.
Built to Do Marketing Differently
When DOMORRE launched in February 2024, founders Crystal Childs and Karen Rossetti had a clear vision: to build a marketing and creative agency that operates differently from the traditional agency model.
By combining strategic leadership, branding and creative development, campaign management, and hands-on marketing execution under one roof, DOMORRE offers businesses access to experienced marketing leadership and creative support without the expense of building an entire in-house department.
“We wanted to move away from the traditional agency model of selling individual services and instead offer businesses something more valuable: an experienced marketing partner who understands the bigger picture,” said Childs, Co-Founder and CEO.
“In less than three years, we've grown from an idea into a full-service team supporting businesses across a variety of industries, including retail, manufacturing, real estate, education, nonprofits, and cannabis,” Childs added.
That growth reflects a philosophy that has guided the agency since its founding: Good marketing isn't about doing the same thing for every client. It's about doing what makes sense for the business.
Recognition That Reflects the Agency's Growth
Earning a place among the 2026 Super 60 Start-Up honorees marks an important milestone for DOMORRE, particularly as the agency approaches its third anniversary.
Building a successful business takes more than a great idea. It requires the right people, strong client relationships, the ability to adapt, and a commitment to delivering work that makes a difference. For DOMORRE, those elements have played an important role in the agency's continued growth.
“We're especially proud that our growth has come from the trust our clients place in us, the referrals they share, and the dedication of the talented people who make up our team,” said Rossetti, Co-Founder and COO.
“This recognition is a reflection of all of it,” Rossetti added. “We're just getting started.”
News Coverage:
BusinessWest: Super 60 Honorees Reflect Growth, Innovation, Service
MassLive: The Simpsons Writer Visits Springfield as Chamber Celebrates Super 60 Event
WWLP-22News: Super 60 Awards Recognize Legacy and Emerging Local Leaders
